Frankie’s On the Park Santa Monica Celebrates First Birthday

By Whitney Levine

Frankie's On the ParkFrankie’s On the Park, a boutique catering to preteen girls, opened in Chicago’s trendy Lincoln Park neighborhood in 2008 and migrated west to Santa Monica last year. The West Coast location, 712 Montana Ave., celebrated its one-year anniversary in October.

Owner Lisa Burik has made it her business to help up-and-coming fashionistas gain a sense of uniqueness and express their style in a fun, comfortable, and age-appropriate way. The store is a place where girls 8 and up, “can express their individuality through fashion,” says Brittany Erdan, a Frankie’s store associate in Santa Monica. Though primarily for preteen shopping, don’t let the age range keep you from browsing. The store also carries teens’ and women’s sizes.

You can expect to find formal attire for special occasions in addition to the various casual clothing lines Frankie’s On the Park has to offer. Brands range from Ella Moss to Wildfox, and even Free People. Frankie’s on the Park also stocks gifts, jewelry and room décor.

For the latest news and events from the store, and a chance to enter their “Win Your Wish List” giveaway, sign up for their newsletter at

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