MojaMoja is celebrating a decade of music discovery and honoring pop and hip-hop icons at the Avalon Hollywood on Saturday, Feb. 10. This year’s honorees are Prince’s band The Revolution, will.i.am and DJ crew The Beat Junkies.
The annual MojaMoja Brunch & Benefit Concert raises awareness and funds for the MojaMoja Innovation Fund at Liberty Hill Foundation, which supports nonprofits such as this year’s charity partner, the House of Blues Music Forward Foundation. This year’s goal is to raise $25,000 to provide 10 underrepresented students with $2,500 each to pursue an internship or apprenticeship in the fields of science, technology, engineering, arts and math (STEAM) at trade schools or community colleges.
This is the 10th annual MojaMoja Brunch & Benefit Concert, and the inaugural STEAM Award honoree is will.i.am, a multi-faceted entertainer and creative innovator and seven-time Grammy Award winner. He is the first recording artist to send a song to Mars in conjunction with NASA’s Curiosity Mars Space Lab.
The brunch and concert are open to the public and will be followed by a day-time after-party at the same venue. MojaMoja will feature breakout performances by Jungle Fire, who has an explosive psychedelic Afro/Latin funk sound; The Steoples, a genre-fusion alternative R&B duo; Wajatta, the collaborative between comedian-musician Reggie Watts and electronic musician, DJ and producer John Tejada, along with the drumming prodigy Elise Trouw, a modern indie pop multi-instrumentalist who has a viral mashup of “Everlong” by Foo Fighters and “What You Won’t Do for Love” by Bobby Caldwell.
Soulection, an independent music platform, radio show and artist collective featuring DJs Kronika and Sasha Marie, will headline MojaMoja’s after-party. All artists are donating their performances to benefit the MojaMoja Innovation Fund and House of Blues Music Forward Foundation. MojaMoja is a volunteer-driven event with more than 20 professionals who have volunteered approximately 100,000 hours collectively during the past decade. The event will be produced in association with Senovva, a leading global design and management group offering production services to the entertainment industry, including major music award shows.
“MojaMoja spotlights breakout international talent and honors iconic artists and our growth over the years speaks to the demand for more space for alternative music,” says MojaMoja co-founder and 89.9 FM KCRW DJ Garth Trinidad.
Tickets are $70 but Moja Moja is offering L.A. Parent readers a special rate of $55 with promo code mojamoja10 for brunch, a concert, after-party and great cause. For more information, visit www.themojamoja.com.