LA Kids Get Active for Charity with UNICEF

Submitted by The US Fund for UNICEF

unicef kids power

Camilla Alves and Chewbacca celebrates UNICEF Kid Power Month at Selma Avenue Elementary School in Los Angeles.

UNICEF’s Kid Power Los Angeles, which launched last month, is a school-based program that uses a fitness band to track students’ physical activity and allows them to earn points that unlock therapeutic food packets for severely malnourished children around the world. The therapeutic food packets contain a specially designed protein and vitamin-rich peanut paste, which allows children who are severely malnourished to be treated in their communities. UNICEF is calling the wearable the world’s first wearable-for-good. Los Angeles’ “UNICEF Kid Power Month” runs through March 18.

unicef kids power

Selma Elementary students enjoy movement during the celebration.(Randy Shropshire/Getty Images North America)

Students across Los Angeles on the UNICEF Kid Power team have already taken enough steps to walk the length of the Santa Monica Pier more than 900,000 times. This week they celebrated their accomplishments with a pep rally and dance demonstration at Selma Elementary. The event featured Camilla Alves, Lucasfilm VP Franchise and Integrated Marketing Kayleen Walters and Star Wars: Force for Change representatives joined by Chewbacca. Students showed off their fitness bands and exercised in the school gym.

The program is a teacher-led classroom experience that leverages technology and standards-based curriculum to promote fitness and global citizenship. The technology syncs the UNICEF Kid Power Bands to classroom tablets for syncing and tracking progress. The curriculum includes lessons, engagement opportunities and quizzes on malnutrition and global citizenship to keep kids inspired and engaged.

unicef kid power

Lucasfilm Director of Marketing Jennifer Zaccaro, Lucasfilm VP Franchise and Integrated Marketing Kayleen Walters, U.S. Fund for UNICEF Southern California Region Staff Member Stephanie Chen and U.S. Fund for UNICEF Regional Managing Director Southern California Region Amber Hill. (Randy Shropshire/Getty Images North America)

“Every step that Los Angeles kids take as part of the UNICEF Kid Power school program will bring them one step closer to ending global malnutrition, and unite them with thousands of other kids across the country who are also saving the lives of their peers around the world,” said Amber Hill, Regional Managing Director, U.S. Fund for UNICEF. “Having more than 20,000 local students participating in the Kid Power school program is a powerful education and global citizenship moment for kids and their families, while also engaging our community in kids’ efforts to get active and save lives.”

To buy a UNICEF Kid Power Band and join the UNICEF Kid Power Team of your child’s school visit Target.com or find them in select Target stores. Download the free companion App afterward to earn points and give back. For more information, visit the UNICEF Kid Power Los Angeles page or UNICEFKidPower.org.

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