L.A. Parent reaches 200,000 parents each month through our print magazines, digital editions and e-newsletters. With more than 2,000 distribution points throughout Los Angeles, and a coverage area of Santa Clarita (north) to Long Beach (south), and Pasadena (east) to Agoura/Westlake Village (west), we are the leading resource when it comes to parenting tips, places to go and things to do with your family.
Our readers turn to us for information on education for their children – finding the right school for their child, transitioning from one grade to the next, identifying the best after-school program, finding fun and exciting Los Angeles attractions and events, etc. – and for help raising healthy and happy sons and daughters. Our articles on nutrition and social skills are always among the most popular each issue.
And as their children grow, so does their devotion to parenting – and to L.A. Parent. Here’s a profile of our readership:
- 90% are women
- 62% are ages 25-44
- 91% have children ages 2-12.
- 71% have a household income above $75,000.
Along with our core magazine, L.A. Parent also connects with readers through our weekly e-newsletter – deployed each Wednesday morning to roughly 9,000 opt-in e-subscribers – that features tips on things to do with your family for the upcoming weekend, as well as ongoing prize and ticket giveaways on our website at www.laparent.com. That, combined with our growing social media (Facebook, Twitter, etc.) presence, gives us the ability to reach parents through their preferred medium and with family-friendly activities.
We publish two annual titles each summer as well: Our highly-regarded Education Guide is everything a parent in L.A. needs to know about helping their child transition from one grade to the next – and we rank the top schools in the city – and our award-winning Your Child with Special Needs reaches 50,000 families. We also added a monthly e-newsletter dedicated to the special needs community that reaches nearly 15,000 families and is deployed through a variety of partnerships with organizations such as Autism Speaks and the Special Olympics (L.A. chapter).
If you are interested in advertising, enter your information here and we will work with you to develop an effective, targeted advertising and marketing campaign that reaches parents in your area.
For more information, please call 818-264-2222 or email our Publisher, Ron Epstein, at ron.epstein@laparent.com.
Click here to view our Media Kit, or fill out the form below if you are interested in advertising with us.
